TRUST List: David O. Russell & Jay Cassidy on the ‘Art of the Edit’, Learning From The Mail Online, Vegetable D.J., and The #failurewhopper Fiasco

Co.Create: A (Silver Linings) Playbook for Collaboration: Oscar Nominees Russell and Cassidy on The Art of the Edit

With the Oscars just around the bend and talk heating up as to who will take home the most gold, it’s nice to be reminded of the raw creativity that goes into the productions being pitted against one another. In this wide-ranging interview, Director David O. Russell and Editor Jay Cassidy dive into the vision behind “Silver Linings Playbook,” giving an inside look one of this year’s Oscar forerunners.

The Mail Online: Eyesore or Innovation?

Co.Design: 4 Lessons From The Web’s Most Ruthlessly Addictive Site

Despite being a design eyesore and a howling vortex of news aggregation (a lot like Hell, but with less ornate fonts), digital British tabloid The Mail Online has managed to make quite a name for itself – not only in content, but in actual monetization and sales. Last year the site pulled in a whopping $40 million dollars, a 500% increase from 2008 according to Nielsen. Co.Design investigates.

Pitchfork Media: J. Viewz Plays Massive Attack’s “Teardrop” with Vegetables

Not too long ago we were introduced to MaKey MaKey, the D.I.Y. computer kit that turns ordinary objects – silverware, boxes, even vegetables and fruits – into programmable computer inputs. An exciting and inventive concept to be sure, but this video delivers much needed proof that turning vegetables into instruments via electronic impulses can actually be “cool.” Lucky for us, Brooklyn-based producer J.Viewz remixes Massive Attack’s “Teardrop” just to reassure us that this technology is being put to good use.

#failurewhopper

AdAge: @BurgerKing Becomes McDonald’s: What You Missed in the #failurewhopper Twitter Hack

Hacking is bigger than it’s ever been (sorry 1995, hacking just got way cooler after the Millennium), and nowadays, everyone and anyone is a target. That being said, it’s usually corporations that bear the brunt of most digital intrusion (unless you’re a celebrity religion). And while we were all out enjoying our President’s Day, Burger King took a nice shot in the gut from a hacker collective known as the DFNCTSC, temporarily “becoming part of” McDonalds, their #1 competitor. The hack was only an hour-long ordeal consisting of a few profane/inscrutable tweets and is now back under control. For the record, Burger King is not owned by McDonalds (now or ever) – but interestingly, the King received quite the social media bump off this little stunt despite getting hacked. Good job?