Whitehouse Post Finds Inner Strength with Eduardo Garcia for Saucony
In a continuation of Saucony’s “Seeker Series,” Whitehouse Post Editor Brandon Porter and the visual effects pros at Carbon VFX were tapped by agency Mechanica to create an inspiring short film featuring Chef Eduardo Garcia. Lensed by Persuade & Influence directing duo CO.LAB, the piece delivers stunning visuals of natural landscapes and an uplifting message about finding one’s inner strength.
Garcia, who lost his left arm in a hiking accident in 2011, demonstrates his passion for both cooking and running in this heartfelt film. By meditating on these passions daily and integrating them into nature, he is ultimately able to discover his unique recipe for life and encourages others to follow suit.
Downloads:
Credits:
Client: Saucony
Title: “Runner. Gatherer. Chef. – A Seeker Story”
Agency: Mechanica
Production Company: Persuade & Influence
Director: CO.LAB
Editorial Company: Whitehouse Post
Editor: Brandon Porter
Assistant Editor: Brad Dupuie
Executive Producer: Joni Williamson
Senior Producer: Joanna Manning
Color, Finishing: Carbon VFX
Creative Director: Chris Noellert
Lead Flame: Pete Mayor
Flame Assist: Jim Gomez
Colorist: Jonny McPheeters
Executive Producer: Michael Theurer
Associate Producer: Drew Rissman
About Whitehouse Post:
Whitehouse Post believes in the art and craft of editorial storytelling built in a creative and supportive environment. Central to this philosophy is an emphasis on nurturing the best young talent into excellent storytellers who consider the importance of visuals, music and sound working together. Production and finishing partnerships with sister companies Cap Gun Collective and Carbon VFX, as well as with design-driven production company Gentleman Scholar, further cement Whitehouse Post as an invaluable creative resource for its clients. The studio’s deep reel of notable spots for high-profile brands and work on feature films and documentaries have earned hundreds of honors from AICP, BTAA, D&AD, Clio and Cannes.