COLLINS’ Williamsburg, Brooklyn Studio
Welcome to a virtual tour of COLLINS’ gorgeous, specially-designed collaborative studio/Creative Lab in Williamsburg, Brooklyn!
The studio, designed by Thiel Architecture + Design, occupies a 3,000-square-foot former retail space that includes all the necessary business features of their former office plus creative amenities like a library, meditation room, and communal work area. The space is one of the first among agencies big and small to prioritize connectedness, creativity, and community for hybrid and remote teams.
Marking a shift away from the concept of a traditional office embodied by their original Union Square location, the Brooklyn studio embraces a more collaborative, community-based spirit and feels “like a cross between your favorite coffee shop and your favorite bookstore,” as co-founder Brian Collins puts it.
The new space is a street-level former storefront and artist’s loft located in an 1870s brick building that is equipped with skylights and access to an outdoor garden. At the front of the office, you’ll find an expansive library complete with a hanging fireplace, housing well over 5,000 volumes that cover a wide variety of genres including mythology, history, science, architecture, anthropology, philosophy, music, economics, and more.
The library is the first thing you see when you enter the building. Employees and guests are invited to bask in the colorful space when met with hundreds of books lining the floor-to-ceiling shelves as they come and go. There are even comfy spots to sit and take in the creative energy the space emits.
Up a staircase is a secluded meditation space that, when opened, looks out across the library. In the rear, a large conference room that doubles as a workshop is available for team meetings and classes.
The sleek, black and white back room is bathed in sunlight from the skylight and houses a full kitchen employees can cook in at any point in the day. There is also access to bathrooms with large showers in case anyone wants to freshen up following a commute or flight.
Overall, the new studio’s chic and charming style emphasizes COLLINS’ mastery of design to all who enter — down to the Herman Miller and Knoll furniture and other one-of-a-kind items, including retro finds from various antique shops in Palm Springs and New England. “Design is not what we make. Design is what we make possible for others,” Collins reiterates. “Design is how we empower others to try new things. To do more, bigger, better. To be different, delightful, fantastic, and fabulous. To help people find their own path to the future.”
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COLLINS is an independent strategy, design and communications company in San Francisco and New York City. They mix technology and creativity to build brands that can’t be ignored.