Aardman Nathan Love Illustrates Benefits of Eye Drops in New Spots for Similasan

Animation studio Aardman Nathan Love takes an illustrative approach to addressing the year-round issues of allergies and dry eyes in two :15 spots for globally-reaching, Swiss-born natural medicine brand, Similasan.

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Aardman Nathan Love directors Who-Fu – in collaboration with agency Burns Group – infuse their fun and hand-crafted style of animation to this mixed media production. The organic transition from animation to live-action highlights the benefits of Similasan’s Dry Eye Relief and Allergy Eye Relief, just two of several homeopathic products from a brand that urges you to “feel good about feeling better.”



Agency: Burns Group

Production Company: Aardman Nathan Love
Executive Creative Director: Joe Burrascano
Creative Director: Anca Risca
Head of Production: James Elio
Director: Who-Fu
Producer: Amy Fahl
Design: Masayoshi Nakamura, Magico Nakamura, Ellen Su
Animatic: Jim McKenzie
Animation: Masayoshi Nakamura, Chris Conforti, Ellen Su
Editorial: Matt DeFranco
Compositing: Matt DeFranco, Chris West

Live Action Production Company: Zoomari Films
Director of Photography: Rob McEnamy

Sound Design and Mix: Heard City

About Aardman Nathan Love:

With a vision to be the most inspirational animation studio in the world in the eyes of its talent, partners and audiences, Aardman Nathan Love creates original animated entertainment, based on strong characters in compelling stories, for the viewing public’s enjoyment. With a value system built on creative integrity, independence, open collaboration, excellence and humor, Aardman Nathan Love has created notable work for brands including Kellogg’s, Perdue, Movantik and UPS.