Whitehouse Post Cuts Stirring Portrait of Wunderkind Inventor for Intel
In an effort that’s equal parts awe-inspiring and uplifting, Intel recently teamed up with Houseblend Media and editorial company Whitehouse Post to bring us the story of Shubham Banerjee, a tech prodigy who at the age of 13 has reinvented how the blind read Braille with his printer device, Braigo.
As part of its “Meet the Makers” series, the new Intel short film takes us through the process of Banerjee’s creation, from his initial inspiration, to the makeshift elements that brought it to life, to how his Braille printer makes reading materials more accessible for the visually impaired. Directed by Houseblend Media’s Josh Soskin, Intel’s film features steady, methodical pacing and build-up courtesy of Whitehouse Post’s Zach Vandlik that ultimately drives the narrative of Banerjee’s fascinating tale, which shows how compassion, curiosity and creativity can coexist for the greater good.
Downloads:
Credits:
Client: Intel
Executive Creative Director: Teresa Herd
Executive Producer: Yogiraj Graham
Producer: Thomas Green
Creative Director: Caspian Michalowski
Creative Director: David Williams
Sound Design: Jody Scot
Production Company: Houseblend Media
Producer: Grace Jackson
Director: Josh Soskin
Director of Photography: Rob Hauer
Editorial Company: Whitehouse Post
Editor: Zach Vandlik
Executive Producer: Joni Williamson
Producer: Jonlyn Williams
Color Correction: The Mill
Colorist: Greg Reese
Music Composition: Score-a-Score
Composer: Matthew Abeysekera (SESAC)
About Whitehouse Post:
Whitehouse Post believes in the art and craft of editorial storytelling built in a creative and supportive environment. Central to this philosophy is an emphasis on nurturing the best young talent into excellent storytellers who consider the importance of visuals, music and sound working together. Production and finishing partnerships with sister companies Cap Gun Collective and Carbon VFX, as well as with design-driven production company Gentleman Scholar, further cement Whitehouse Post as an invaluable creative resource for its clients. The studio’s deep reel of notable spots for high-profile brands and work on feature films and documentaries have earned hundreds of honors from AICP, BTAA, D&AD, Clio and Cannes.