LOGAN Director Kenji Yamashita Directs “Golden Touch” Music Video for J-Pop Star

Director Kenji Yamashita of award-winning creative studio LOGAN collaborated with Masashi Kawamura from creative lab PARTY to create a playful, interactive music video for J-Pop sensation Namie Amuro’s latest hit “Golden Touch.”

“A friend of LOGAN who works at PARTY called one day and asked if we wanted to work with them on a top secret music video for the ‘Beyonce of Japan,’” recalls Yamashita. “I instantly knew that she was referring to Namie Amuro and I immediately said ‘Yes!’ No questions. I’m a huge fan.”

Playing on the central theme of touch, the video intro instructs viewers to press their index finger against one stationary point on the center of their screen and to hold it there. It continues and a series of vignettes fly across the screen, giving the illusion that the viewer’s finger is interacting with each one. The mixed media music video contains live-action, animated, photographic, and illustrated scenes that were shot on a RED camera then finished in After Effects, Nuke, Photoshop, and Illustrator, before being cut together with Final Cut Pro. Finishing touches were were handled by renowned Colorist Adrian Seery at MPC.

“I’m so happy to have been part of such an amazing project and grateful for the wonderful team that spent hours in the studio to make it happen,” comments Yamashita. “It felt fantastic to bring Namie Amuro to new audiences both worldwide and to my friends who have never heard her music.”

LOGAN’s tradition of innovation consistently produces premier creative work. The production company’s eclectic mix of artists have lent their skills to some of the most imaginative content in a diversity of genres, including the unprecedented “Virtual Drift” project for Castrol, stunning psychedelic visuals for Miley Cyrus’ Bangerz World Tour, and the Sundance selection A Girl Walks Home Alone at Night.

Downloads:

Credits:

Client: Namie Amuro
Title: “Golden Touch” Interactive Music Video

Agency: PARTY NY
Director: Masashi Kawamura
Producer: Jamie Kim
Designers: Jamie Carreiro, Qanta Shimizu, Tom Galle, Eiji Muroichi
Talent: Lolli (disco dog)

Production Company: LOGAN
Director: Kenji Yamashita
Producer: Catherine Yi
Art Director, Editor: Matt Anderson
Designer: Rick Kuan
Lead 2D Animators: Adam Stockett, Lu Liu, Mike Costabile
2D Animators: Rick Kuan, Nate Mullkien, Jingky Gilbert, David Lee
Cell Animator: Simon Ampel
Lead Compositor: Eric Concepcion, Lu Liu
Compositor: Livio Huang
Jr. Compositor: Felicia Guest
3D Artist: Livio Huang, Warren Heimall
VFX Supervisor: Eric Dehaven
Colorist: Adrian Seery
Coordinators: Peter Rynsky, Kaori Watanabe
PAs: Brian Criss, Erica Dillman
DP: Dylan Steinberg
AC: Alexa Carrol

Storyboard Artist: Roger Hom
Lead Prop Stylists: Maggie Ruder, Cat Navarro
Prop Stylist: Courtney Dawley
Assistant Prop Stylists: Jason Jaring, Miles Debas, Phillip Kadowaki, Ellen Burke, Elizabeth Flogd, Brian Goodwin
Key Hair, Makeup: Jodi King
Hair, Makeup: MyAnh Nguyen
Frame Models NY Agent: Jordan Morris
Frame Models NY Talent: Daniel Jones, Jake Dean Taylor, AJ Clarke
Talent: Jacqueline Reyes, Phillip Kadowaki
Special Thanks to: Alan Bibby, Madison Brigode, Ariella Amrami, Shuyi Wu, Rachel Rardin

Project Management: Epoch Inc.

About LOGAN:

LOGAN (www.logan.tv) is an award-winning New York and Los Angeles-based content creation studio. Their team of producers, directors, creative directors, VFX artists, and animators excel at problem solving and helping clients bring their vision to life. Concepting, ideation, design, live-action production, 2D and 3D animation, VFX, editorial, and finishing take place under one roof, making workflow a truly seamless experience. Logan & Sons (www.loganandsons.com) is the live-action division of LOGAN and represents a broad spectrum of directorial talent.

Known for its iconic work for top brands, LOGAN helped define many memorable cultural moments, including commercial campaigns like the Apple’s iPod Silhouettes, viral hits like the Gymkhana films (over 165 million views), opening titles and sequences for films like Zombieland, The Avengers, Premium Rush, and Gangster Squad, content and marketing campaigns for hit video game like Elder Scrolls: Skyrim, Spider-Man, Call of Duty, Metal Gear Solid, and many others.