Nomad Celebrates the Sweetness of Summer with Hershey’s S’mores

In his fourth collaboration with Arnold New York, Nomad Editor Jason Kileen cuts “Rooftop,” a summer-fueled :15 for Hershey’s S’mores. Set on a sunny urban rooftop, the spot projects a relaxed energy and highlights the carefree atmosphere of making S’mores while enjoying the company of friends and family on a summer day.

“We love working with the whole team at Arnold. Jason and the crew have created a seamless work flow and harmonious energy, which makes every project a truly enjoyable and rewarding experience,” Nomad EP Denise Sante said. “The S’mores spot for Hershey’s was another fun one, and the spirit of the commercial itself certainly parallels the spirit of our collaborations. It’s been a joy since day one.” adds Kileen.

Kileen previously worked with Arnold on “Cooking” and “Skateboard,” spots in Hershey’s “Life is Delicious” campaign, and “Romance,” a spot for Brookside Chocolate. Other notable Nomad projects include Facebook’s anniversary video “Turning 10, Thanks to You,” several spots for Apple including “Gigantic” and “Misunderstood,” and “Favorite Things” for GE.



Client: Hershey’s
Title: “Rooftop”

Agency: Arnold NYC
Global Creative Director: John Staffen
Associate Creative Director: Jolene Delisle
Executive Producer: Jill Rothman

Production: Reset
Director: Matthew Frost
Executive Producer: Charles-Marie Anthonioz
Producer: Tom Martin

Editorial: Nomad
Editor: Jason Kileen
Assistant Editor: JJ Padilla
Executive Producer: Denise Sante
Producer: Evyn Bruce

Finishing: Suspect

Color: Nice Shoes
Colorist: Chris Ryan

Audio: Sound Lounge
Mixer: Tom Jucarone

About Nomad:

Since its inception, bicoastal Nomad has built a reputation as a leading, dynamic editorial company with integrated graphics and sound design. Anchored by partners Tom Muldoon, John Murray, Glenn Martin and Scott Carleton, Nomad is sought after by top talent from around the international advertising industry, including agencies such as Wieden + Kennedy, Crispin Porter + Bogusky, TBWA\Chiat\Day, Deutsch, BBDO, mcgarrybowen, Goodby Silverstein & Partners and Fallon, along with noted directors such as Joachim Back, Dayton/Faris, Stacy Wall, Tim Godsall, Kinka Usher, Mark Romanek and Guy Ritchie. Nomad has a strong relationship with Bruckheimer Films and has worked on feature films with DreamWorks, Disney, Warner Brothers and Fox. The editors have also worked on more than 250 high-profile music videos, with, among other noted artists, the Red Hot Chili Peppers, Madonna, Tom Petty, Michael Jackson, Janet Jackson and Bon Jovi. Nomad opened its New York and London offices to expand on its successful Santa Monica operation.

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