Pop star Miley Cyrus’ global Bangerz tour is an unprecedented convergence of cutting-edge technology, top-tier set design and live-action choreography produced by LOGAN, a creative studio and production company, and Creative Director Diane Martel. Unique visuals were created for each song on Miley’s setlist, utilizing 3D scanning and live-motion capture to create effects including explosions on Sunset Boulevard, animated candy and avatars that mimic the popstars movements on 40-foot screens.
The result is a colorful and completely immersive experience that unites the singer’s iconoclastic musical vision with hypnotic animations and provocative design. Miley Cyrus’ Bangerz Tour follows her fourth studio album Bangerz, and is set to run in the U.S. through May 2nd before heading global.
This latest effort by LOGAN follows a run of innovative work including a partnership with Metal Gear Solid developer Ryan Paton on République, a new iOS stealth game set in a dystopian future. The company also nabbed a prime screening spot in the 2014 Sundance Film Festival for its production of A Girl Walks Home Alone at Night, a Persian vampire tale from director Ana Lily Amirpour. Further standout work from LOGAN includes creating opening titles and sequences for ﬁlms like Zombieland, The Avengers, Premium Rush, and Gangster Squad.
Client: Miley Cyrus
Project: 2014 Bangerz Tour Graphics
Directors: Diane Martel, Miley Cyrus
Creative Directors: Geoffrey Lillemon, Diane Martel, Ben Conrad, Nicky Smith, John Kricfalusi, Marshmallow Laser Feast, L’amour Supreme, Quentin Jones, Moment Factory
Producer: Pierre Nobile
LOGAN (www.logan.tv) is an award-winning New York and Los Angeles-based creative studio and production company specializing in groundbreaking content creation. Their team of producers, directors, creative directors, VFX artists, and animators excel at problem solving and helping clients bring their vision to life. Concepting, ideation, design, live-action production, 2D and 3D animation, VFX, editorial, and ﬁnishing take place under one roof, making workﬂow a truly seamless experience.
Logan & Sons (www.loganandsons.com) acts as the live-action division of LOGAN and represents a broad spectrum of directorial talent.
Known for its iconic work for top brands, LOGAN helped create many memorable cultural moments, including commercial campaigns like the Apple’s iPod Silhouettes, viral hits like the Gymkana ﬁlms (over 165 million views), opening titles and sequences for ﬁlms like Zombieland, The Avengers, Premium Rush, and Gangster Squad, content and marketing campaigns for hit video games like Elder Scrolls: Skyrim, Call of Duty, Borderlands, Resistance, Metal Gear Solid, and many others.
About Diane Martel:
Diane Martel is a music video director and choreographer. In a career spanning over two decades, Martel has collaborated with dozens of artists including legends like Mariah Carey, Justin Timberlake, Robin Thicke and Pharrell.