This week, Adweek turns its attention to Boston, MA native Actor, Writer and Director Ed Norton, and TRUST does too. Norton packs a wild ride into a fictional 48 hours as the star of mcgarrybowen‘s recent spot for Verizon’s Motorola Droid Maxx, “A Lot Can Happen in 48 Hours,” cut by Rock Paper Scissors. The question is: is Ed as interesting in real life as he is in this humorous and bizarre :90?
Here’s some trivia to prove that there’s more than two days of daring to the dude:
He comes from a long line of trailblazers.
His grandfather, James Rouse, is considered to have invented the modern shopping mall.
He has domestic tendencies.
He’s a ghostwriter.
Upon graduating Yale with a BA in History (and a stint on the rowing team), Norton lived and worked in Osaka, Japan, consulting for Enterprise Foundation, his grandfather’s company. He speaks Japanese, Spanish, and some French, and appeared in the ESL teaching video, “Only in America,” used by Japanese language school Nova.
He knows how to pick ’em, eh?
With all that and more, it’s safe to say that he does those “48 Hours” casting directors justice.