TRUSTnav: The Cannes Social Planner and GPS Finder Goes Live
Hold up your phone anywhere in Cannes and see where you need to be
Tired of trying to organize a packed week of events, then getting lost trying to find them? We thought so, and per usual, TRUST has your back. Following an open entry period, communications collective TRUST is thrilled to announce the launch of TRUSTnav: Cannes, the most comprehensive resource for planning and locating your unsanctioned, yet essential Cannes events. TRUSTnav is the only app-based social planner with complete mapping and geo-location technology to help you navigate the chaos. Just hold up your phone anywhere in Cannes and the app’s augmented reality system will guide you right to your favorite social events so you’ll never get lost again.
“As a resource, TRUST is constantly looking for the best ways to provide meaningful services to an increasingly connected audience,” explained TRUST founder Adam Fine. “With Cannes, we realized that to avoid the clutter, people needed a definitive app to help them organize their social calendars and find where they need to be without having to troll through countless e-mail strings for an address. In TRUSTnav, we’ve created something unique and scalable that demonstrates our understanding and commitment to providing smart solutions to the advertising community.”
Consistently raising the bar, this year’s TRUSTnav: Cannes app will be filled with fun and useful extras driven by ARworks’ location-based and 3D augmented reality, including a “Sharer” feature that allows users to customize a banner message on a 3D biplane, photograph it, and share it with their friends on their social media portals.
“This partnership with TRUST marks our first collaboration with a New York-based agency. We are especially thrilled that the result of this collaboration brings our next generation augmented reality based app into the hands of some of the world’s most creative people at Cannes,” said Judit Langh, VP of Marketing, North America, for ARworks.
Submissions have been extended until June 14th, so don’t miss your chance to get your event included.
Go to www.trustcollective.com/cannes2013 and connect with TRUSTnav: Cannes.
To download for iOS, click here.
To download for Android, click here.
Downloads:
About TRUST:
Can you draw a map from your latest marketing campaign to your newest client?
At TRUST we believe a successful business is built on more than the sum of its parts. The best product, the most engaging marketing campaign, the sharpest public relations strategy, and the most aggressive sales efforts can only go so far if those separate elements aren’t working in tandem to raise your profile and create new business opportunities.
TRUST is a team of communication specialists, strategists, web developers, writers and designers, all practiced in the art of turning problems into opportunities.
When your business is missing something, TRUST fills in the gaps. We know what makes your business unique. We find your company voice. We go undetected in the background. We become a trusted part of your team. Let’s make it all about us!
About ARworks:
Founded in 2011, ARworks is a leading Augmented Reality (AR) technology company, serving its B2B clients primarily in luxury, marketing, automobile, telecommunications, education, entertainment, real estate, events and retail industries. As key elements of mobile marketing strategies of some of the most innovative brands, our campaigns transform customer interactions into exciting, engaging and informative experiences that elevate brands and increase loyalty.
Augmented Reality is a relatively new technology, currently available primarily on smartphones and tablets and growing rapidly. It places relevant digital, multimedia, 3D and animated content on the live camera picture of devices bringing digital information into the real world at the right place and time.
ARworks has created over 60 successful campaigns using various AR technologies. Our clients include Audi, Mercedes-Benz, Opel (GM), VW, Samsung, Ericsson, Deutsche Telekom, Vodafone, T-Mobile, Novartis, Allianz and the Discovery Channel.
For more info contact: Judit Langh / 415.290-5516 / juditlangh@arworks.com