Rock Paper Scissors Cuts into the Holiday Season
Rated “S” for Savings, the new campaign sends up the well-worn tropes of classic action film trailers to tell the story of “The Gifter,” a super savvy holiday shopper.
Client: TJX Companies, Inc.
Spot Titles: “Trailer,” “Tough Gift,” “Perfect Gift”
Air Date: November 2012
Head of Production: Mara Milicevic
Prod Co.: Smuggler
Director: Todd Field
Editorial: Rock Paper Scissors
Editor: Adam Pertofsky
About Rock Paper Scissors:
Rock Paper Scissors edits for the world’s top directors, studios, and advertisers.