Rock Paper Scissors Cuts into the Holiday Season

Rated “S” for Savings, the new campaign sends up the well-worn tropes of classic action film trailers to tell the story of “The Gifter,” a super savvy holiday shopper.

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Downloads:

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Credits:

Client: TJX Companies, Inc.
Spot Titles: “Trailer,” “Tough Gift,” “Perfect Gift”
Air Date: November 2012

Agency: KBSP
Head of Production: Mara Milicevic

Prod Co.: Smuggler
Director: Todd Field

Editorial: Rock Paper Scissors
Editor: Adam Pertofsky

About Rock Paper Scissors:

Rock Paper Scissors edits for the world’s top directors, studios, and advertisers.