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    Public Relations: Mekanism


    Leading NYC and SF-based live action, viral, web and branded entertainment content creation studio Mekanism needed assistance pinpointing its message, syndicating and seeding client content, and building brand awareness across advertising and entertainment. TRUST's efforts helped Mekanism and its client-base which includes Microsoft, Mike's Hard Lemonade, PG&E and Sprint to name a few, find immediate success by broadening brand recognition online and in print.
    TRUST's Online PR efforts include:
    • › Extending brand message digitally: research and compile multi-tiered relevant trades, blogs, sites and social networking hubs based on target market
    • › Syndicated content marketing: develop target-specific content and take advantage of 2.0 tactics to support the company and clients marketing efforts
    • › Follow-up analytics: utilize web analytics tools, such as Google Analytics and Tube Mogul, to track search volume, buzz factor and overall traction of campaign
    		  
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