Prior to launching TRUST, Adam Fine successfully created and built Juice Media, a full-service Public Relations firm specializing in marketing and promotion for the commercial and music video industries. AFine originally launched Juice in LA in the spring of ’03; he expanded the firm to NYC in ’05, where he opened and ran the East coast office, making Juice the first bi-coastal PR firm of its kind. AFine developed powerful relationships and a consistent rapport with all relevant media and agencies. Promoting clients in competition at Sundance, the Emmys, Grammys, and Academy Awards, AFine was able to extend his reach beyond advertising, into the worlds of Film, Television, and Music.

Prior to his life in PR, AFine worked in commercial production, producing direct-to-client projects. After a year of producing, he transitioned into sales at a well-established Santa Monica production firm. Later, AFine moved into the world of independent representation; handling production, post production, and music clients on both coasts.

AFine was an unknown actor for several years in LA. Tired of being so obscure he couldn’t find himself, he exercised his passion for the business of entertainment; writing, producing, and acting in the short film, “Looking for Bobby D,” which had a successful stint on the film festival circuit. It was this venture that showcased AFine’s writing and producing skills, and would launch his management and production banner, LittleRedHen Entertainment.

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