RESET is adding lauded commercial, music video, TV and film director Johan Renck to a roster that already includes David Fincher, Guy Ritchie, Jonathan Glazer and Academy, Johnny Green, Markus Walter, Tim Miller, Andre Stringer, Nabil and PES. His recent H&M spot starring Lana Del Rey expands upon a reel that includes work for Nike, Levi’s, Audi, Perrier, Stella Artois, H&M, Valentino and Givenchy, and music videos for artists such as New Order, Madonna, Libertines and The Streets. His Cannes-winning portfolio also includes still galleries for big-name brands Italian Vogue and Diesel Jeans, and directing credits for several episodes of AMC’s hits Breaking Bad and The Walking Dead, and History Channel’s yet-to-be-released Vikings.
Production entity RESET, founded in the summer of 2012 by Dave Morrison (co-founder of Anonymous Content), David Fincher (co-founder of Anonymous Content), including Guy Ritchie and Jonathan Glazer (Academy Films) will collaborate with agencies and brands. Jeff McDougall is the company’s Executive Producer.